EY report

Right now, your employees could be using AI to innovate tomorrow’s new revenue streams or to create videos of your CEO dancing in the club. They’re developing powerful new agents and burning through entire quarterly budgets duplicating software that no one will maintain.

That’s why, after years of focusing on AI adoption and experimentation, C-suites are pivoting to better balance cost and value, the latest EY US AI Pulse Survey shows — with dramatic implications for the incoming era of hybrid human/agentic work.

Senior leaders tell us that agentic “vibe coding” has flipped the AI imperative on its head.

All these AI efforts are metered through tokens: the usage-based fees charged when an AI model processes input and generates output, which are creating a new paradigm for executives to confront.

And leaders are still getting their hands around the issue, telling us that they are concerned about mounting token costs and overwhelmingly changing directions, although many lack visibility into this spend or have defined the budget for it.

Download this research to explore how your peers talking about their AI investments and the pressures they are facing. You’ll also learn about the strategies that forward-thinking leaders are adopting to ensure measurable outcomes from their AI spend.

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